亚博app

亞博app登錄CEO肖雯:改變賣方銷售,基金投顧剛剛起步

      jujijinyexiehuishujuxianshi,gongmujijinxingyezichengliyilaileijishixianyinglichaoguo2wanyiyuan,zaiguoquershinianzhong,pianguxingjijinpingjunnianhuashouyilvgengshidadao16.5%,weitouzizhechuangzaolehenhaodechangqihuibaojiazhi。

      danzheqizhongyeyoulingrenkunhuodexianxiang,chaoguoyibandetouzizhebingmeiyouzaijijintouzizhonghuoquzhengshouyi,jiezhi2019niandi,quanshichanggongmujijinyinglidetouzizhejinzhanbi41.2%,qizhonghuanbaokuodaliangchiyouhuobijijindeyonghu。

      為了破解“基金掙錢,基民不掙錢”的困局,基金投顧應運而生。

      2019nian12yue,yaboappyumayijijin、tenganjijinyitonghuodeyouzhengjianhuipizhundegongmujijintouziguwenyewushidianzige,shishoupihuodegaizigededulijijinxiaoshoujigouzhiyi。2020nian10yue22ri,yaboappqixiadeqiemantouguyezhengshishangxian。

      jinri,yaboappceoxiaowenzaijieshoulanjingcaijingcaifangshi,xiangxibiaodalezijiduitouguyewudelijiehezhanwang。

投顧經營的不是產品,而是人和信任

      xiaowencengrenguangfajijinfenguanshichangtixidefuzongjingli,zaigongmujijinxiaoshouyewushangjingyanfengfu。

      zaiguoquduoniandegongzuozhong,tafaxian“zeji、zeshi”denantichangqikunraozhuguangdatouzizhe,zaijiashangzaichuantongdejijinxiaoshoumoshizhong,xiaoshoujigouwangwangtongguozhouzhuanyonghuzijinlaihuoqugenggaoedeyongjin,shidetouzizhechangchangyou“zhuizhangshadie”、“shujiumaixin”dengbulixingdetouzixingwei,“jijinzhuanqianjiminbuzhuanqian”dexianxiangkunraozhuzhenggexingyedefazhan。

      yushi,2015nian,tacizhichuangliyaboapp,lixiangjiushi“gaibianzhongguorenmaijijindefangshi”。

      “suiranwomenzuichuchuanglishinadeshixiaoshoupaizhao,danwomenyizhibazijidingweiweiyigemaifangtougujigou,bingqiejinxinglesinianduodetansuoyushijian,congzuizaodejijinzuhepingtai,daoyanxuancelve、zaidaosibiqianjihua,womenyizhizaitansuozhongbuduanyouhuahediedaiwomenzaizheyikuaiyewuderenzhi。”tanjizijidechuangyechuxinheyaboappdengludefazhanlicheng,xiaowenbiaoshi。

      butongyuchuantongdemaifangxiaoshou,maifangtouguxuyaocongtouzizheliyichufa,qieqieshishibangzhutouzizheshixianhuibao,zhebingbushiyigejiandandeshiqing。

      xiaowenrenwei,touzishifanrenxingde,touguzuidadenandianzaiyuruhebangzhukehutigaoduitouziderenzhi,congerqugaibiantamentouzizhongdefeilixingxingwei,zhegeguochengmeiyoujueqiao,duiwomentougujigoulaijiangjiushiyaojinxingdaguimodetoujiao,huozheshuo“budao”。

      “jide2004nianwohuanzaiguangfajijinshi,yiciqingyigehaiwaijigouzuotouzipeixun,dangshiwowentaduiyujijinxiaoshouduanyinggaizuoshenmezhunbei?dangshizheweimeiguolaoshijiujiangleyigeci——budao。”xiaowenshuo。

      suowei“budao”,shizhenzhengbatouzidaoli、luoji、liniantixianzaimeiyiciheputongtouzizhedejiaoliuhehudongzhizhong,zaijianlixinrenguochengzhongrangtouzizhexiangxintabinggaibianzishendetouzixingwei,zhecaishitouguzhenzhengdeyiyi。

      yinci,xiaowenrenwei,tougujingyingdebushiguimo、yebushichanpin,ershirenhexinren。danxinrendejianlixuyaoyigemanchangdeguocheng,tameibanfatongguofahongbao、zuoguanggaoyicuerjiu,xinrenzuihaodefangshishikoubeixiangchuan,shiyongyitaozhengquedetouziliniantongguojingxihuayunyingzhubuchudadaogengduodekehu。

      “zenmeranggengduorenxinrenwomen?zheshiyijianhennandeshiqing,suoyiwoburenweitouguhuichengweiyizhongbaokuan,xiangfan,tahuirunwuxiwusheng,xuyaojingguowomenquanxingyechangqidenuli,cainenggouzhujiandadaozheyangdemubiao。”xiaowenbiaoshi。

未來的基金投顧將會是千帆競發、百團大戰

      zaiyaboappdengluqieman“sibiqiantougufuwushengjijihua”shangxiandangtian,yaboappdengluhuantichule“xunzhaojianzhengshijianmolidetongluren”dezhuti。

      shenmeshitongluren?xiaowenrenwei,tonglurenbujinzhideshixiayishangdekehu,lijieqiemantouziliniandetouzizhe,erqiebaokuogongtongpeibantouzizhedehezuohuoban,birujijingongsi、tigongyouxiucelvedezhulirendeng。

      “qishizuotouguzhejianshiqingshixuyaodajiagongtongxietong、youbutongdenenglihefengongyiqihezuocainengqudachengde,suoyiwomenxiwanggengduojigouyiqitongxing、qujiejuezhegewenti。”xiaowenbiaoshi。

      zaiqiganggangshengjituichudeqieman“sibiqian”jihuazhong,qiemangongyanxuanleliugecelve,qizhongbujinyouzijiyanjiuyuandulizhulide“chunhuaqiushi”、“huobisanjia”deng,huanyounanfangjijinhezuode“nanfangmengxiangjia”,hejiaoyinshiluodejijinhezuode“woyaowenwendexingfu”。

      “jijintougushejidaoduogexingye,danmeigexingyedejiaodubutong,birujijingongsikenenggengduohuicongtouzidejiaoduqubanglaobaixingjiejuecaifudewenti,erxiaoshougongsi、caifuguanligongsigengduohuicongguwendejiaodu,zhengshizhezhongduoyangxingzaituijinjijintougugengkuaidefazhan。duiyuyaboappdenglulaishuo,wulunshitigongchanpindejijingongsi,huanshigeikehutigongyouxiucelvedezhuliren,zhelianggedoushiwomenhenhexindehezuohuoban,womenyaogentatonglu,gongtongqupeibanwomendekehu。”yaboappceoxiaowenbiaoshi。

      jiezhimuqian,jianguangongpifule18jiatougushidianjigou,baohangongmujijin(jiqizigongsi)、disanfangdulixiaoshoujigou、quanshang、yinxingdengduogejigouleixing。

      duiyujijintouguweilaidefazhangeju,xiaowenjiangqizongjieweishichangjuda、jigouzhongduo、chanpinfengfu,taxiangxinweilaidetouguyidingshiqianfanjingfa、baituandazhan,huiyouzhongduodejigoulaicanyuzhegeyewu,yinweitashizhenzhengnenggoubangzhulaobaixingjiejuehaozijicaifuanfangdewenti。

      “zheshiyigejudadeshichang,danguoneitouguyewucaiganggangqibu,suoyoujigoudoutongshimianlinzhujudadejihuihetiaozhan,womenxuyaogongtongnuliqutuidongtougushichangdefazhan。suoyiwochangshuo,womenbushijingzhengzhe,shitongmengjun。”xiaowenbuchongdao。

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